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Brian Tracy, born January 5, 1944, is an American-Canadian motivational speaker and self-development author. He has authored more than seventy books that have been translated into dozens of languages. His most popular books Earn What You Really Deserve, Eat That Frog!, and The Psychology of Achievement. his life Tracy worked as an operations manager for a development company. Prior to founding his company Brian Tracy International in 1984 in Vancouver, Canada of which he was Chairman and CEO. The company provides advice on leadership, selling, self-esteem, goals, strategy, creativity and the psychology of success. The company is headquartered in Bankers Hill, San Diego, California. Tracy serves as president of three companies based in Solana Beach, California. It teaches sales, time management, personal development, and the art of leadership.